Market Overview

The Europe mattress market was valued at USD 10.28 Billion in 2024 and is projected to reach USD 17.51 Billion by 2033, growing at a CAGR of 5.7% during the forecast period of 2025-2033. This growth is propelled by increasing consumer emphasis on quality sleep and wellness, rising disposable incomes, and rapid urbanization in key markets such as Germany and France. Technological innovations, eco-friendly products, and expanding e-commerce channels further contribute to market growth.

Study Assumption Years

• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Year/Period: 2025-2033

Europe Mattress Market Key Takeaways

• The Europe mattress market size was valued at USD 10.28 Billion in 2024.
• The market is expected to grow at a CAGR of 5.7% during the forecast period 2025-2033.
• Market forecast size is USD 17.51 Billion by 2033.
• Germany dominates the market due to strong manufacturing, rising incomes, and urbanization.
• Growing demand for orthopedic and memory foam mattresses driven by health awareness.
• Eco-friendly mattresses made from organic materials are gaining popularity.
• Expansion of online mattress sales enriched by convenience and direct-to-consumer models.
• Increasing adoption of smart mattresses with features like sleep monitoring and temperature control.

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Market Growth Factors

Growing awareness about the health benefits of good quality sleep is expected to ease steady growth in the Europe mattress market. Orthopedic and memory foam mattresses are growing in appeal owing to their better comfort and support properties. Similar to markets in Germany and France, increasing disposable income further drives investments in premium mattress products. The recovering tourism industry is witnessing an increase in demand for quality mattresses in hotels and lodging spaces.

Niche markets selling 'green' or eco-friendly mattresses are growing. In Europe, consumers in the Nordic countries prefer mattress materials based on biodegradability or recycled materials due to cultural and environmental considerations. Manufacturers use natural latex and bamboo fiber along with recycled foam. Many also use sustainable production practices that include OEKO-TEX and Global Organic Textile Standards (GOTS) certifications.

Additional factors are e-commerce for mattress sales online (where convenience, price comparison, and selection are stressed) and the increased market competition in consumer markets where both new entrants and legacy brands compete via direct-to-consumer sales, with lower prices and easier-to-do returns. Innovations such as mattress-in-a-box delivery and augmented reality to visualize the product have contributed to online sales. The adoption of smart mattresses is growing rapidly as health- and technology-oriented consumers are attracted to sleep tracking, temperature control, and integration with the internet of things (IoT) to personalize sleep improvement.

Market Segmentation

By Product:

• Innerspring Mattresses: Most popular due to affordability, durability, and accessibility; often hybridized with latex or memory foam.
• Memory Foam Mattresses
• Latex Mattresses
• Others

By Distribution Channel:

• Online Distribution
• Offline Distribution: Holds the largest share due to physical stores offering testing experiences, expert guidance, and promotional discounts.

By Size:

• Twin or Single Size
• Twin XL Size
• Full or Double Size
• Queen Size: Leading the market, favored for versatility and suitability for couples and singles in urban areas.
• King Size Mattress
• Others

By Application:

• Domestic: Dominates due to increasing focus on sleep health and home renovations.
• Commercial

Regional Insights

Germany is the leading mattress market in Europe, characterized by a strong consumer preference for high-quality and innovative sleep solutions. The country benefits from a robust manufacturing base, widespread adoption of eco-friendly products, rising disposable incomes, rapid urbanization, and online mattress sales expansion. The surging residential real estate sector further supports demand, shaping a positive outlook for market growth in the region.

Recent Developments & News

In August 2024, IKEA introduced a new mattress collection featuring six options, all priced under $600. The collection includes foam, spring, and hybrid mattresses designed to cater to diverse sleeping preferences. This launch underscores IKEA's strategic focus on offering affordable, quality sleep solutions aligning with evolving consumer demands.

Key Players

• Recyc-Matelas Europe
• Ecomatelas
• Weinberg Capital Partners
• Bpifrance
• I.T.S. GmbH
• Eight Sleep
• IKEA

Customization Note

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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.