MarkNtel Advisors, a leading market research and consulting firm, has announced the release of its latest study titled Digital Marketing Market Research Report: Forecast (2024–2030). This report provides a detailed assessment of the Digital Marketing, covering its evolving dynamics, emerging trends, key growth drivers, major challenges, and competitive landscape.

Designed to guide investors, stakeholders, and business leaders, the research aims to deliver valuable insights for strategic planning, risk assessment, and investment decision-making in the years ahead.

Market Timeline Overview

• Historical Years: 2019–22
• Base Year: 2023
• Forecast Years: 2024–30

This helps businesses identify emerging opportunities, assess market risks, and develop data-driven strategies for long-term success.

Download a FREE PDF Sample of the Report: - https://www.marknteladvisors.com/query/request-sample/digital-marketing-market.html   (Discover the market potential, platform-specific insights, and key industry trends.)

In case you missed it, we are currently revising our reports. Click on the below to get the latest research data with forecast for years 2026 to 2032, including market size, industry trends, and competitive analysis. It wouldn’t take long for the team to deliver the most recent version of the report.

Digital Marketing Market Outlook

The Global Digital Marketing Market size was valued at USD 780 billion in 2023 and is estimated to grow at a CAGR of around 11.1% during the forecast period, i.e., 2024-30. Digital Marketing is online marketing, where organizations use digital channels like search engines, social media, email, mobile apps, and websites to promote a product or service. The increasing adoption of digital marketing services like e-mail marketing, content marketing, etc., by organizations are some of the influencing factors affecting the market expansion. In recent years, there has been a surge in internet penetration & smartphone accessibility in countries like India, the UAE, Brazil, and others. According to the Global System for Mobile Communications Association (GSMA), in 2023, the total number of mobile phone users worldwide was approximately 5 billion, which was an increase of about 4.9% compared to 2022.

Digital Marketing Market Drivers:

Rise in Internet Connectivity Rates - The widespread adoption of the internet has fundamentally transformed how people connect, communicate, and access information globally. With an ever-expanding number of internet users worldwide, businesses have started considering digital marketing a crucial strategy to effectively reach their target audiences.

View Full Report (All Data, In One Place): - https://www.marknteladvisors.com/research-library/digital-marketing-market.html   (Explore in-depth analyses, technological trends, and investment patterns.)

Digital Marketing Market Trends:

Increasing Inclination of End-User Industries Towards Influencer Marketing– Currently, there has been an upward trend in the usage of social media platforms by Gen Z & millennials. The individuals usually watch content such as parody videos, songs, and others delivered by their favorite influencers. For instance, in 2023, Khaby Lame was recognized as one of the leading influencers on social media platforms like TikTok & Instagram. By considering influencer marketing as a great strategic marketing process, the organizations are collaborating with these artists to promote the company’s latest products on their social media platforms so that the products catch the attention of millions of individuals who follow that particular influencer. Hence, the growing inclination of organizations toward online influencer marketing is amplifying the Global Digital Marketing Market.

Digital Marketing Market Segmentation

The study categorizes the Digital Marketing into various segments and sub-segments, each analyzed for its size, growth potential, and contribution to the overall industry.

By Digital Channel

• E-Mail Marketing - Market Size & Forecast 2019-2030F, USD Million
• Search Engine Optimization (SEO) - Market Size & Forecast 2019-2030F, USD Million
• Interactive Consumer Website- Market Size & Forecast 2019-2030F, USD Million
• Online Display Advertising - Market Size & Forecast 2019-2030F, USD Million
• Blogging and Podcasting- Market Size & Forecast 2019-2030F, USD Million
• Social Networking Market - Market Size & Forecast 2019-2030F, USD Million
• Mobile Marketing – Market Size & Forecast 2019-2030F, USD Million
• Viral Marketing - Market Size & Forecast 2019-2030F, USD Million
• Digital OOH Media - Market Size & Forecast 2019-2030F, USD Million
• Online Video Marketing- Market Size & Forecast 2019-2030F, USD Million
• Others (Content Marketing, Affiliate Marketing, etc.) - Market Size & Forecast 2019-2030F, USD Million

By End Users

• Retail & E-Commerce- Market Size & Forecast 2019-2030F, USD Million
• Automotive- Market Size & Forecast 2019-2030F, USD Million
• IT & Telecom - Market Size & Forecast 2019-2030F, USD Million
• Government- Market Size & Forecast 2019-2030F, USD Million
• Banking, Financial Services and Insurance (BFSI)- Market Size & Forecast 2019-2030F, USD Million
• Healthcare- Market Size & Forecast 2019-2030F, USD Million
• Media and Entertainment- Market Size & Forecast 2019-2030F, USD Million
• Others (Education, Food & Beverage, etc.)- Market Size & Forecast 2019-2030F, USD Million

By Organization Size

• Small & Medium- Market Size & Forecast 2019-2030F, USD Million
• Large- Market Size & Forecast 2019-2030F, USD Million

Geographical Analysis

The report presents detailed insights into the market’s geographical expansion, highlighting key trends and opportunities across the following geographies:

By Region

• North America
• South America
• Europe
• The Middle East & Africa
• Asia-Pacific.

Talk to Our Industry Analyst:  - https://www.marknteladvisors.com/query/talk-to-our-consultant/digital-marketing-market.html   Get personalized insights into company strategies and regional market dynamics.)

Leading Companies in Digital Marketing Market Worldwide: Players, Analysis & Future Outlook

• Cuker
• Disruptive Advertising
• Ignite Visibility
• Location 3Media
• PB & J Promotion LLC
• Split Reef LLC
• Thrive Internet Marketing Agency
• Top Spot Internet Marketing
• Product Portfolio
• Strategic Alliances or Partnerships
• Recent Developments
• Financial Details
• Others
• Web FX
• WebNet Creatives
• FoxyMoron
• Act-On Software, Inc.
• Active Campaign, Inc.
• Acquia, Inc.
• 9thCO, Inc.
• Others (GH Digital Media Pvt Ltd., NP Digital India, etc.).

Key Highlights of the Report

• Comprehensive Market Overview: In-depth analysis of market size, share, and forecasts from 2024 to 2030.
• Growth Drivers & Challenges: Clear insights into factors feeling or restraining market expansion.
• Investment & Regulatory Insights: Evaluation of key policies, funding trends, and collaborations influencing industry performance.
• Competitive Landscape: Detailed profiles of leading companies, including product portfolios, business strategies, financials, and recent developments such as mergers & acquisitions.

Analytical Tools: Application of SWOT Analysis, PESTEL Analysis, and Porter’s Five Forces Model to assess competition and external influences

Browse through our flexible pricing plans and choose the package that best fits your business needs whether you require a single-user license, corporate access, or customized insights. Once you select the plan that suits your requirements, you can purchase and instantly access the full report online – https://www.marknteladvisors.com/pricing/digital-marketing-market.html   

Frequently Asked Questions (FAQ)

1. What is the projected growth rate of the Digital Marketing?
   2. What are the major factors driving this market’s growth?
   3. Which regions are expected to lead the Digital Marketing?
   4. Who are the prominent players in the Digital Marketing?
   5. How is the competition structured in this market?
   6. How can I access the full report?

About Us

MarkNtel Advisors is a global research and consulting leader providing actionable intelligence across the ICT & electronics industry, spanning electronic equipment & services, software, and digital infrastructure. We analyze the impact of technologies like AI, IoT, and cloud computing on global business ecosystems. Through Consulting Services, we help technology providers and investors interpret emerging market data, refine digital strategies, and adapt to continuous innovation cycles in the connected economy.

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