Market Overview

The Turkey higher education market size was USD 368.68 Million in 2024. It is forecasted to reach USD 2,858.62 Million by 2033, growing at a CAGR of 22.73% during 2025-2033. The market growth is driven by Turkey's focus on internationalization via scholarships and global academic partnerships, the modernization of academic delivery with digital and hybrid learning infrastructure, and prioritizing industry-relevant academic programs to meet labor market needs.

Study Assumption Years

• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Year/Period: 2025-2033

Turkey Higher Education Market Key Takeaways

• Current Market Size: USD 368.68 Million in 2024
• CAGR: 22.73%
• Forecast Period: 2025-2033
• Turkey aims to host 500,000 international students by 2028, up from 340,000 currently, with students from 200 countries already enrolled.
• Turkish universities are expanding global partnerships, offering joint research and dual-degree programs.
• The Turkish Qualifications Framework (TYÇ) logo is integrated in program guides for international diploma recognition.
• Higher Education Council reforms include discontinuing evening programs at state universities and aligning quotas to employment-oriented fields.
• Vocational and applied sciences programs are gaining popularity reflecting a shift toward practical skills.
• The Higher Education Quality Council (HEQC) granted AACSB International recognition for five years, strengthening business education quality.

Sample Request Link: https://www.imarcgroup.com/turkey-higher-education-market/requestsample

Market Growth Factors

Turkey's higher education market growth is significantly influenced by its strategic internationalization efforts. The government and institutions actively promote scholarships such as Türkiye Scholarships to attract global talent primarily from Asia, Africa, and Eastern Europe. A target to increase international students to 500,000 by 2028 from 340,000 is set, aligning with Turkey's ambition to become a regional academic hub. Turkish universities enhance global collaboration through joint research, dual-degree programs, overseas campuses, and faculty exchange initiatives backed by partnerships with European and Middle Eastern universities. These efforts collectively advance Turkey's standing among the world’s top 10 destinations for international students.

Another critical growth driver is the modernization of academic delivery through advanced digital infrastructure and hybrid learning models. This shift increases accessibility and aligns education methods with global standards. The expansion of English-medium programs and inclusion in global university rankings boost the attractiveness of Turkish higher education for international enrolment. Accreditation efforts to secure international recognition for Turkish degrees further strengthen the market by enhancing the credibility and mobility of graduates.

The increasing demand for industry-relevant and skill-oriented academic programs also propels market growth. Strong collaboration between universities and private sector industries guides curriculum development focused on employability. Competency-based learning, micro-credentials, and practical internships in sectors like IT, engineering, and renewable energy ensure graduates meet evolving labor market expectations. Reforms by the Higher Education Council include using the Turkish Qualifications Framework logo to expedite international diploma recognition and strategic realignment of programs towards employment-oriented fields. The growth of career centers, entrepreneurship hubs, and university-industry advisory boards exemplifies this trend, supporting economic diversification objectives and preparing graduates for workforce challenges.

Market Segmentation

The report categorizes the Turkey higher education market based on several segments with respective sub-segments:

Component Insights:

• Solutions: Student Information Management System, Content Collaboration, Data Security and Compliance, Campus Management, Others
• Services: Managed Services, Professional Services

Description: Solutions include systems for managing student information, collaborating on content, ensuring data security and compliance, and campus management, among others. Services comprise managed and professional types that support higher education operations.

Deployment Mode Insights:

• On-premises
• Cloud-based

Description: Higher education technological deployments are provided either on-premises within institutions or via cloud-based platforms enhancing flexibility and accessibility.

Course Type Insights:

• Arts
• Economics
• Engineering
• Law
• Science
• Others

Description: Academic courses are classified into traditional areas such as arts, economics, engineering, law, science, and additional fields, reflecting diverse educational offerings.

Learning Type Insights:

• Online
• Offline

Description: Learning modes include online education facilitated by digital means and traditional offline classroom-based instruction.

End User Insights:

• State Universities
• Community Colleges
• Private Colleges

Description: End users comprise public state universities, community colleges serving regional education needs, and private colleges offering specialized programs.

Regional Insights

The report analyzes major regional markets: Marmara, Central Anatolia, Mediterranean, Aegean, Southeastern Anatolia, Blacksea, and Eastern Anatolia. Notably, the Marmara region is often dominant due to its economic and educational infrastructure. Specific market statistics by region are not provided in the source; however, the comprehensive regional assessment informs localized strategies and investments for higher education development across Turkey.

Recent Developments & News

On August 8, 2024, the Higher Education Quality Council (HEQC) of Turkey granted AACSB International formal recognition for five years. This recognition confirms alignment with European Standards and Guidelines (ESG), highlighting AACSB's focus on strategic management, innovation, and engagement of students and faculty. This development is expected to improve global collaboration and elevate business education quality within Turkey’s expanding higher education market.

Key Players

Competitive Landscape

The competitive landscape of the industry has also been examined along with the profiles of the key players.

About Us

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us

IMARC Group,

134 N 4th St. Brooklyn, NY 11249, USA

Email: sales@imarcgroup.com

Tel No: (D) +91 120 433 0800

United States: +1-201971-6302