'Harry Potter' Experiences Significant Drop in Third Weekend Box Office

The magical world of Harry Potter faced some financial challenges as Warner Bros.' blockbuster film saw a substantial 58% decline in its third weekend, earning approximately $24.1 million.

Industry analysts attribute part of this drop to the traditionally difficult post-Thanksgiving weekend, which historically shows decreased attendance compared to the holiday rush.

Despite this setback, "Harry Potter and the Sorcerer's Stone" achieved a remarkable milestone by crossing the $200 million domestic threshold in just 15 days, accumulating an estimated $220.1 million total. Only "Star Wars: The Phantom Menace" reached this benchmark faster, doing so in 13 days.

Military Drama Finds Success Amid Patriotism

Fox's "Behind Enemy Lines," starring Gene Hackman, debuted strongly with $19.2 million. The Bosnia war-based film was strategically released earlier than planned, partly to capitalize on heightened patriotic sentiment in America following recent events.

Fox distribution executive Bruce Snyder acknowledged the risky timing: "The post-Thanksgiving weekend isn't typically considered favorable for new releases, but we wanted to avoid being the second war film in the market," referring to Sony's upcoming "Black Hawk Down."

The military drama attracted an audience comprising 54% males, with 54% being 25 or older.

Industry Performance Remains Strong

The overall box office showed approximately 5% improvement compared to the same period last year, with industry-wide weekend revenues reaching $93 million. Year-to-date figures reveal 2001 is outpacing the previous year by 9%, with total grosses of $7.29 billion.

Other major releases experienced significant drops, including Universal's "The Spy Game" falling 48% to $11.3 million, potentially threatening its profitability given its $90+ million production cost.

Disney's "Monsters, Inc." saw a steep 60% decline to $9.4 million, though it reached the impressive $200 million mark in a record 30 days for animated features.

Mixed Results for Limited Releases

While Miramax's French-language "Amelie" broke into the top 10 with $1.4 million from just 218 theaters, other limited releases struggled. Miramax/Dimension's long-delayed "Texas Rangers" performed dismally with just $300,000 from 402 locations.

Critical darling "In the Bedroom" continued to impress in limited release, averaging $19,000 per location across five venues, while "The Affair of the Necklace" showed promise with $7,555 per theater average in its initial 18-location release.

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