Market Overview

The Latin America home textiles market size was valued at USD 13.0 Billion in 2025. It is projected to reach USD 18.0 Billion by 2034, growing at a CAGR of 3.64% during the forecast period 2026-2034. Key growth factors include rising disposable incomes, urbanization, increasing interior aesthetics awareness, e-commerce expansion, growing demand for sustainable materials, and a shift toward high-quality, multifunctional, and eco-friendly home decor products.

Study Assumption Years

• Base Year: 2025
• Historical Years: 2020-2025
• Forecast Period: 2026-2034

Latin America Home Textiles Market Key Takeaways

• The market size was USD 13.0 Billion in 2025 and is expected to grow at a CAGR of 3.64% from 2026 to 2034.
• Rising consumer preference for sustainable and eco-friendly home textiles is driving market growth.
• Expansion of e-commerce platforms is boosting the accessibility and sales of home textiles.
• Demand for multifunctional, high-quality products is increasing due to rapid urbanization and smaller living spaces.
• Prominent companies like Restonic are expanding their retail presence to capitalize on market growth.
• Consumer interest in home personalization is influencing product design and market dynamics.

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Market Growth Factors

Consumers' emerging demand in sustainable home textiles products is expected to drive Latin America home textiles growth. Archroma introduced new "Planet Conscious+" technologies for FEBRATEX 2024 in Brazil in August 2024 to help textile mills and brands in their sustainability journey. For home textiles like organic cotton bedding and bamboo towels, consumers also want organic, recycled, and biodegradable materials. More consumers care about the environment and want home textiles that lack harmful chemical substances to maintain health and feel well.

Another main factor of growth is the penetration of e-commerce and increased use of the internet and logistics, allowing consumers to easily acquire products such as bed linen, curtains and towels. Internet sites provide the customer with convenience, a wider choice of products and detailed information and reviews of products that are not available from customary retail stores. New technologies including virtual room planners and augmented reality help consumers visualize products better when buying online. The COVID-19 pandemic has also led to the continued adoption of online shopping.

Rising urbanization and smaller household units in Latin America have increased demand for multifunction or good quality home textile products, such as bed covers that can be transformed into sofa covers, and curtains that can act simultaneously as insulators and as decorations. Restonic opened ten stores in Brazil in December 2024 and proposed to open another twenty stores in Brazil as that market grows. Brazilian consumers have also become more demanding in terms of aesthetic durability, beauty and comfort, and in personalizing their homes with quality linens.

Market Segmentation

Product Insights

• Bedroom Linen
• Bathroom Linen
• Carpets and Floor Coverings
• Kitchen Linen
• Curtains and Drapes

The market includes diverse product categories, such as bedroom linen, bathroom linen, carpets, kitchen linen, and curtains, each serving specific home decor and utility needs.

Material Insights

• Polyester
• Cotton
• Silk
• Wool
• Others

Materials used in home textiles range from polyester and cotton to more premium textiles like silk and wool, accommodating various quality and price preferences.

Distribution Channel Insights

• Offline: Supermarket/Hypermarket
• Specialty Stores
• Others
• Online

The market is served through offline channels including supermarkets, specialty stores, and other retail formats, alongside a growing online retail presence.

Regional Insights

Brazil is highlighted as a key market in Latin America, with substantial industry activities including launches and store expansions. The overall Latin America home textiles market is projected to grow at a CAGR of 3.64% from 2026 to 2034, reaching USD 18.0 Billion by 2034, driven by factors including urbanization, sustainable product demand, and e-commerce growth.

Recent Developments & News

In August 2023, Zona Franca de Iquique (Zofri) partnered with cloud software provider Infor to implement a warehouse management system, enhancing operations and client experience. Cerca Technology supports the deployment in Latin America. In February 2025, UNIFI, Inc., renowned for its REPREVE® recycled yarns, released the 2024 Sustainability Snapshot, highlighting advances in textile-to-textile recycling, crucial for next-generation recycled solutions.

Key Players

• Archroma
• Döhler
• Restonic
• Zona Franca de Iquique (Zofri)
• Infor
• Cerca Technology
• UNIFI, Inc.

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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.