IMARC Group has recently released a new research study titled “South Korea Pro AV Market Size, Share, Trends and Forecast by Solution, Distribution Channel, Application, and Region, 2025-2033”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.

South Korea Pro AV Market Overview

The South Korea Pro AV market size reached USD 57.95 Million in 2024 and is projected to grow to USD 83.26 Million by 2033, with a CAGR of 3.69% during the forecast period 2025-2033. Market growth is driven by increasing demand for high-quality audio solutions in live events and seamless AV integration in business and education sectors. Technologies such as JBL installations and INOGENI’s connectivity solutions have boosted the market share. 

Study Assumption Years

• Base Year: 2024
• Historical Years/Period: 2019-2024
• Forecast Year/Period: 2025-2033

South Korea Pro AV Market Key Takeaways

• Current Market Size (2024): USD 57.95 Million
• CAGR (2025-2033): 3.69%
• Forecast Period: 2025-2033
• The market growth is increasingly driven by the demand for high-quality audio solutions in live events and venues.
• Major installations like Seoul's KBS Arena upgrading to the JBL Professional SRX 900 series system demonstrate this trend.
• Advancements in AV integration, including INOGENI's products such as IP2USB converter and U-BRIDGE extenders, are boosting connectivity.
• The expansion is evident in corporate offices, meeting spaces, and educational institutions emphasizing flexible and efficient AV systems.
• The report provides thorough segmentation on solution, channel, application, and region with comprehensive competitive analysis.

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Market Growth Factors

The South Korea Pro AV market is experiencing growth due to a rising demand for high-quality audio solutions particularly in live events and venues. The entertainment, corporate, and culture industries are expanding, creating a higher necessity for uniform sound quality across venues, as exemplified by the August 2024 installation of the world’s largest JBL Professional SRX 900 series system at Seoul's KBS Arena. This system includes 30 SRX910LA speakers, 12 SRX906LA speakers, and 18 SRX928S subwoofers to ensure consistent audio performance, marking a significant investment in advanced audio technology.

The market is also driven by advancements in AV integration and connectivity solutions, supporting seamless collaboration in corporate offices, educational institutions, and meeting spaces. These are increasingly essential for hybrid work environments that prioritize videoconferencing and content sharing. The introduction of innovative products demonstrated by INOGENI in June 2025, such as the IP2USB converter and TOGGLE DOCK switcher, addresses the demand for interoperability and flexible AV management.

Investment in technologies that enhance operational flexibility and user experience is catalyzing market growth. Solutions that bridge IP-based devices and USB peripherals, extend AV signals over long distances, and enable easier host connections in meeting spaces are vital. The market’s adaptability to growing corporate and educational needs is a core contributor to its forecasted CAGR of 3.69% during 2025-2033.

Market Segmentation

Solution Insights:

• Products
• Display: Electronic display devices for visual output.
• AV Acquisition and Delivery Products: Devices that capture and deliver audiovisual content.
• Projectors: Equipment for projecting images or videos.
• Sound Reinforcement Products: Audio equipment to amplify and distribute sound.
• Conferencing Products: Technology for audio and video communication.
• Others: Additional audiovisual hardware not categorized above.
• Services
• Installation Services: Setup and deployment of AV systems.
• Maintenance Services: Ongoing support and repair of AV equipment.
• IT Networking Services: Network management services supporting AV systems.
• System Designing Services: Planning and design of AV system architectures.
• Others: Other service offerings related to AV.

Distribution Channel Insights:

• Direct Sales: Sales made directly from manufacturers or suppliers to end customers.
• Distributors: Intermediaries who sell AV products and services to customers.

Application Insights:

• Home Use: AV solutions intended for residential environments.
• Commercial: AV products and systems deployed in commercial establishments.
• Education: Systems used in schools, universities, and other educational settings.
• Government: AV technology deployed in government offices and facilities.
• Hospitality: Applications in hotels, restaurants, and similar venues.
• Others: Other miscellaneous applications.

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Regional Insights

The dominant region in the South Korea Pro AV market is the Seoul Capital Area. The report also segments the market into Yeongnam (Southeastern Region), Honam (Southwestern Region), Hoseo (Central Region), and others. Specific statistics on market share or CAGR by region are not provided in the source. The Seoul Capital Area remains the key market due to concentration of business activities and major event venues.

Recent Developments & News

In July 2025, InfoComm Asia showcased AI-driven solutions featuring 256 new product launches that strengthened South Korea’s Pro AV market by advancing immersive audio, video, and collaboration technologies. In May 2025, Utelogy integrated Nureva's HDL Pro series audio conferencing systems into its platform, improving AV/UC management in large meeting spaces. This collaboration expanded the Pro AV ecosystem with enhanced device insights, remote control features, and streamlined operations.

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