How Ease of Use Determines Whether Print Gets Read or Skimmed

a adăugat un sunet Art

2026-01-22 11:57:22 -

People don’t decide to skim printed material because they’re disinterested. They skim because the material makes reading feel like work. This is something that often gets missed in print projects. Time is spent refining content, polishing design, and approving proofs, yet very little attention is paid to how easy the finished piece is to live with once it’s in someone’s...

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