Why Print That Lasts Is Usually Designed Around Behaviour

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2026-01-27 22:07:10 -

When printed materials last, it’s rarely because they were overbuilt, expensive, or visually striking. Longevity in print usually comes from something quieter: the material fits into how people actually use it. Most printed items don’t disappear because they’re damaged beyond use. They disappear because they become inconvenient. They stop fitting the rhythm of work. They...

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