Why 60% of Searches End Without a Click (And How to Win Anyway)

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2026-05-06 06:01:19 -

It is one of the most shocking statistics in digital marketing today: nearly 60% of Google searches now end without a single click to an external website. Users type a question, read the AI-generated summary at the top of the page, and move on. Your brand? Never seen. Your content? Never read. Your product? Never considered. For years, marketers believed that ranking on page one was...

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