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2026-04-17 11:53:28 -

How to Price Wholesale Activewear for Maximum Retail Profit

Pricing is where most UK boutique owners either win big or quietly lose money. When it comes to wholesale activewear, the difference between a 2.2x markup and a 3x markup can decide whether your store thrives or just survives. This guide breaks down exactly how independent UK retailers should price activewear to protect margins, stay competitive, and drive repeat sales in a category that...

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