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2025-11-04 14:40:53 -

Mastering the Service Marketing Mix: A Guide to the 7 Ps of Marketing
Introduction In today's competitive market, understanding the Service Marketing Mix is essential for businesses that provide services rather than physical products. Unlike traditional marketing, service marketing focuses on the unique aspects of delivering an intangible experience. This blog will break down the 7 Ps of the Service Marketing Mix to help businesses create strategies that drive...

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2025-12-12 07:53:41 -

The 7Ps of Service Marketing: A Comprehensive Guide
Marketing of services therefore is a totally distinct from that of goods and this calls for its distinction on the one to be used in the marketing of services. In the marketing of services, one has to be conversant with and apply the 7 Ps of service marketing. These elements offer a guideline toward how strategic and operational activities can be manoeuvred to produce outstanding customer...

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